Privacy Policy

Last updated: 31 October 2025

Easy2name Ltd understands that your personal information is important and that it should be handled with care.
On this page, we explain clearly and transparently what data we collect, why we collect it, and how we use it.

If anything on this page is unclear or if you believe information is missing, please contact our Customer Service team at [email protected] or call 01635 298326.

This privacy policy applies to www.easy2name.com.

What personal data do we collect?

To offer you the best possible experience with Easy2name, we collect certain personal data.
This allows us to process your order correctly, communicate efficiently, and improve our service.

We collect the following information:

Your name and address
Contact details (telephone number and email address)
Order and payment details
IP address and communication preferences
Optional information, such as names for personalisation or notes on orders

We only collect and store personal data that you have provided voluntarily or that are necessary to fulfil our contractual obligations.

What do we use your data for?

Delivery of your order

We use your name, address, email address, and telephone number to ensure your order is delivered to the correct address and on time.
We use your contact details to update you about your order and payment status. Payment information is used only to confirm that your payment has been received.

Customer service

Our customer service team is always here to help.
To assist you efficiently, we use your personal data (such as your name, address, order and payment details, and contact information) to identify your account and provide the best possible support.

Account information

When you create a personal account on our website, we store your name, address, contact details, and order history.
This allows your details to be pre-filled during future orders.
You can view, edit, or delete your information anytime in your Easy2name account.
You can also place an order without creating an account.

Use of Artificial Intelligence (AI) via Trengo

Our customer service may be handled using Trengo, a platform that integrates Artificial Intelligence (AI) functionality.
This means that personal data such as your name, email address, and the content of your communications (for example, chat messages) may be processed by AI models, such as those from OpenAI, to improve the efficiency and quality of our support.

The data shared may include:

Name
Email address
Message content (for example, customer service chats)

These data are used exclusively for the following purposes:

Automating and improving customer service processes
Analysing customer queries to enhance our support quality
Improving AI models, in compliance with applicable data protection laws

International data transfer:
Some AI providers (such as OpenAI) are based outside the UK/EEA. In such cases, we use approved Standard Contractual Clauses and UK International Data Transfer Agreements (IDTAs) to ensure that your data is handled securely.

We do not make solely automated decisions with legal or similar significant effects.

If you subscribe to our newsletter, we will use your name and email address to send updates about our products, exclusive promotions, and useful tips.
You can unsubscribe at any time by clicking the link in our emails or by contacting us.

We only send newsletters if you have given your explicit consent.
Your preferences are stored in our secure CRM system and are reviewed regularly.

Reviews and feedback

Trustpilot (service reviews)

After placing an order, you may receive an email invitation to review your purchase experience through Trustpilot.
We share your email address with Trustpilot solely for this purpose.

Legal basis: legitimate interest – we want to collect genuine reviews to improve our products and services.
Trustpilot uses your data only to send the review invitation.
You can opt out of future invitations at any time.
For more information, visit Trustpilot’s privacy policy.

Feefo (product reviews)

We also use Feefo to collect and host product reviews.
Feefo acts as our data processor and uses your information only to facilitate product feedback.

Recruitment

When you apply for a position at Easy2name, we collect your name, address, contact details, and employment history (such as your CV).
We process this data based on our legitimate interest in managing recruitment processes.
All application data is securely stored on UK-based servers and deleted six months after the recruitment campaign ends.

Disclosure of data to third parties

We only share your data with trusted service providers who help us deliver our products and services.
These include:

Ingenico – online payment processing (UK)
First Data – telephone payments (UK)
Generate UK – website hosting and marketing (UK)
Trengo – customer service platform (UK, with approved safeguards for any international transfers)
Red Circle Digital – email marketing management (UK)
Feefo – product review platform (UK)
GDPR Design – manages communication preferences (UK)

All these partners act under written data processing agreements that ensure your data is used only for the intended purposes and is deleted when no longer required.

International data transfers

Some of our partners may process personal data outside the UK.
Where this occurs, we ensure that appropriate safeguards are in place, such as:

The UK International Data Transfer Agreement (IDTA) or
The EU Standard Contractual Clauses (SCCs) with a UK Addendum, and/or
Adequacy mechanisms like the UK–US Data Bridge for US-based recipients.

These measures ensure your data receives the same level of protection as within the UK.

Use of cookies

Easy2name uses cookies to ensure the website functions properly and to enhance your experience.
Some cookies are essential, while others help us analyse website usage and improve our content and offers.

You can learn more about our use of cookies and manage your preferences on our Cookies page.

If you prefer not to store cookies, you can change your browser settings to block or delete them:
Chrome · Firefox · Safari

You have the right to:

Access the personal data we hold about you
Correct inaccurate or incomplete data
Request the deletion of your data (“right to be forgotten”)
Restrict or object to processing in certain situations
Receive your data in a portable format
Withdraw your consent at any time
Object to direct marketing
Lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your rights have been infringed

To exercise any of these rights, please contact us at [email protected].

Complaints and contact details

If you are unhappy with how we handle your data, you can contact the Information Commissioner’s Office (ICO):

Website: https://ico.org.uk/concerns/handling/
Helpline: 0303 123 1113
Email: [email protected]
Post: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF